Turning the fuel shortages into a sales opportunity
We like this blackboard spotted by Richard in York…
We like this blackboard spotted by Richard in York…
Sometimes you see something so obvious you wonder why you have not done it.
Here is a screengrab of Homebase’s latest update on Facebook.
Was your last Facebook update as good and plant orientated as this?
Dobbies new Peterborough Garden Centre has rolled out their new eco offer, but will it catch on?
Who you are? Who your customers are? Where you are going? Your values that define everything you do? We saw this set of values on the WholeFood Markets website… Early on, we adopted a set of core values to guide our purpose: Selling the highest quality natural and organic products available Satisfying and delighting our…
Today we are back at Whole Food Markets in Kensington High Street, looking at their range of fun and novelty cakes, with the Easter holidays just around the corner they would be a great hit with children of all ages…
This centre has had a complex history in a few short years, opened as Vista trading for only a few months, then being taken over by Peter Baratt Garden Centres, which were then taken over by Wyevale who as the Garden Centre Group pulled out of the lease in 2011 if my notes are right.…
This centre has undergone significant rebranding to reposition it in the market over the last couple of years and has come out of the exercise with a renewed confidence and a very bright fresh look. The thing that marks real Garden and Plant Centres apart is credibility and this centre oozes it from ever pore,…
We travel to old London Town for idea No 1, which is to tempt customers with cold drinks displayed in crushed ice as they queue for food. Our second idea comes from from My Old Dutch Pancake House with their colourful Childrens Menu Poster, perhaps on the run up to the Easter Holidays would…
If only our product could talk, what a tale it would tell! Instead of talking plants, POS is the silent salesman that we have to rely upon. Here is this weeks wasted opportunity. Now is a great time to walk the planetaria as the season starts. We know what to do, but sometimes those important…
The last in our trio of blogs from Harlow Carr, where the Olympic Theme was in presence.
What are you doing at your centre to maximise the olympic potential?
Customers who are casual gardeners rather than enthusiasts are looking to us to give them confidence.
The RHS Award of Garden Merit lists plants that are proven to perform well in most garden situations.
Harlow Carr Plant Centre, are singing and shouting about AGM plants.
Another display idea for your centre?
The RHS Plant Centre at Harlow Carr Gardens in Yorkshire is much improved with a relatively new entrance from the garden, but what have the RHS got so right at Harlow Carr
Cafe Concerto are a cafe chain in London with 12 restaurants. Their cake displays are always incredible. Remember we buy with our eyes… As well as buying with our eyes latest research shows that we are buying less, but buying more carefully and are seeking both value and affordable treats. These offerings have a much…
If you have a company Facebook page, are you ready for the big switch over at the end of the month, when Facebook will change your page to the new Timeline look? The new rules are: that the masthead images must not contain: Price or purchase information, such as “40% off” or “Download it at…
OK, perhaps I may have had one too many coffees today, but the Cafe Culture Show (Olympia 16th 17th May) might be held right in the height of the season but with events such as: Coffee Boys Masterclass – 50 Ways to Increase Sales Charles Manners from our friends at Turpin Smale looking at How to…
Even Harrods in the heart of Knightsbridge have a loyalty Scheme…. and the message is simple if you do not have one you are missing out.
Hetland Garden Centre near Dumfries have got it 100% right with special offers for loyalty cardholders only…
It’s National Stilton Week (honestly such an event does exist!) from the 15th – 21st April and even more significantly from the 23rd – 29th April it is UK Coffee Week
So, what are you doing to engage with these events in your coffee shops?
The first ever National Gardening Week is being held this year from the 16th – 22nd April and according to the organisers the RHS it is to encourage everyone to get involved in gardening! Sue Biggs, RHS Director General, says, “It is fantastic that this inaugural gardening week combines with the Britain in Bloom launch…
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Well they have, they call it Garden Living, and it shows customers how they can enjoy the alfresco lifestyle this summer…
I ought to add that the majority of the Garden Living area was down to high end Garden Furniture…
Here at Milestone Garden Centre in the Scottish Borders they have their own Met Office!
(Much to the amusement of the customers in the car park while I was there.)