The keep in touch table…

How effective is your communication with customers? How up to date is your newsletter mailing list? When was the last time you added 500 customers to your mailing list? As specialists in Garden Center Marketing we are always encouraging clients to consider new ways of capturing customer email address details. We love this idea from…

Have you thought of running your own TV Channel?

Cramden Nurseries in Northampton have their own youtube channel – geraniumtv It is beautifully promoted on the nursery… …and effective with over 17000 views in under a year… They also have a great facebook presence… We ought to add we set everything up for them – the videos and the success however is all their…

And the colour for spring 2013 is…

Have you come across Pantone? As well as being the colour palette for designers (your logo will have Pantone colour references) Pantone predicts the colours that will be on the high street each season. Spring is here So if you are giving the plantaria a new look for spring, why not choose the colours that…

You can’t afford to miss this great merchandising idea!

As we go round the Country visiting and working with Garden Centres of all sizes and shapes we stumble across some simply brilliant ideas. Living Gardens have a large portal structure with a high ceiling, and so smaller giftware items get lost in all the space and the lighting is hardly flattering. So, use a…

It’s all about community involvement on the High Street

Tesco are working hard on showing that they are engaged with their local community… However in this competition it is Starbucks who win the community involvement prize for their Cirencester cafe We would love to feature your community involvement POS or board in thei blog, so please email us (doug@nullwaringstewartassociates.co.uk) or visit our facebook page…

Are you celebrating National Apple Day?

National apple day is the perfect opportunity to celebrate Grow your own, sell fruit trees for autumn planting, have fun, reinforce your credibility and position as experts, connect with your community and delight customers. Oh and if your are Fosseway Garden Centre, sell cider Fosseway Garden Centre are supporting their chosen charity with the longest…