This is what great customer care looks like!

In the northern market town of Beverley, Wilko are moving from the centre of town to a new out of town retail park. This post has just appeared in the Beverley Facebook Group, showing how quickly great customer service is shared to local people, and of course, how quickly bad customer service is shared as…

We are loving this great marketing idea

If word of mouth is the best form of advertising. If the way to continue to boost Cafe sales is to innovate. If connecting with our customers is what it is all about… Then what do you think of McDonalds latest idea… Until the 14th Feb customers, chosen at random can pay with love! Just…

Feel the quality

How do you persuade customers to buy premium products? Whether it is compost or bedding, the problem is getting the quality message across – what exactly is the customer getting for the additional spend? In this case the bedding is just that – and is for sale in John Lewis… Customers are educated about cotton…