Why discounting is NOT what it is all about…

When High Street stores offer 70% off selected lines, and firms like Argos offer massive reductions on garden furniture how do independent Garden Centres, and retailer compete? It is a universal proof that what customers want is to enjoy a lasting relationship with retailers, and what they care about more than offers, and more than…

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Hydrangea macrophylla ‘Dark Angel’ wins Visitor Vote at HTA National Plant Show

We are feeling rather smug here at Waring Stewart Towers today as Dark Angel was our choice in the vote at the National Plant Show. The flower and foliage combination make this a real winner, and marketed as the “UK Garden Centre’s favourite new plant” should help it fly off the benches… Well done to…

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Our 100th post on the blog is about…

Succulents, according to Dan Heims, who was speaking at the National Plant Show today are the  perfect fit with peoples busy lifestyles and are becoming increasingly popular in the USA. An old Muffin tin, and a few plants makes a great display… This blogger was really inspired by Dan’s presentation, passion and enthusiasm, have you…

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Feel the quality

How do you persuade customers to buy premium products? Whether it is compost or bedding, the problem is getting the quality message across – what exactly is the customer getting for the additional spend? In this case the bedding is just that – and is for sale in John Lewis… Customers are educated about cotton…

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