Three brilliant ways to boost sales with POS.

We are often amazed that more retailers do not use POS (Point Of Sale) to its full advantage. We are loving the way that outdoor retailer Cotswold Outdoor were using POS in their Reading branch today. Book of the month, perfect for her, and perfect gift POS all backed up with plenty of product for…

Setting Scene – Timmermans Garden Centre show they are all about plants

We love it when a Garden Centre is able to wow its customers with a fabulous plant offer at the entrance. At Timmermans Garden Centre in Nottingham they are lucky enough to be able to welcome customers with one of the finest plant offers we have seen in Spring 2014. We love the high level…

Feel the quality

How do you persuade customers to buy premium products? Whether it is compost or bedding, the problem is getting the quality message across – what exactly is the customer getting for the additional spend? In this case the bedding is just that – and is for sale in John Lewis… Customers are educated about cotton…

Bunting and blackboards

Woodside Walled Garden near Jedburgh changed hands a year or so ago, but new owners Steven and Emma are continuing the Woodside tradition of passionate POS, along with a little jubilee bunting… At Waring Stewart Associates we are great fans of blackboards at the entrance, as long as the handwriting is neat and strong!

Engaging with customers

As Garden Centre Marketing Consutlants we are often asked how to boost likes on Facebook and how to engage with customers on other Social Media Platforms… Asking for feedback, and looking for ways to stay in touch with customers are good starting points… Mexican Restaurant chain Chiquito have a simple keep in touch table to…